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About AJEWELCRAFTZ — handcrafted anti-tarnish jewellery

Est. 2025

Our Story

The Beginning

Born from a Love of
Craft

AJEWELCRAFTZ was founded in 2025 by Meera Kannan, out of a simple need: beautiful, affordable jewellery that stays the same even after weeks. She wanted accessories that stay as lovely as the day you buy them — made well, with the right materials and care.

So she set out to create just that — handcrafted jewellery and Korean-inspired designs with a lasting anti-tarnish finish, alongside glass and silk-thread bangles and hair accessories. Pieces made to be worn and loved, not just stored away.

Jewellery crafting

2+

Years of Craft

What We Stand For

Our Values

Handpicked

Every piece hand picked for quality

Anti-Tarnish

A protective finish that keeps your pieces shining far longer than ordinary imitation jewellery.

Korean-Inspired

Trend-forward Korean styles alongside timeless handcrafted classics.

Accessible Luxury

Premium quality at honest prices — because luxury shouldn't exclude.

How It's Made

Crafted with Care

Picked by Hand — Step 01

Step 01

Picked by Hand

Every piece is handpicked, set, and checked for fine quality.

Built to Last — Step 02

Step 02

Built to Last

A protective anti-tarnish finish helps your jewellery keep its shine far longer than ordinary imitation pieces.

Designed to Trend — Step 03

Step 03

Designed to Trend

Trend-forward Korean-inspired styles blended with everyday wearability — jewellery, bangles, and hair accessories.

Milestones

Our Journey

2025

The Beginning

Meera Kannan started AJEWELCRAFTZ from a small home studio, sharing the first handcrafted pieces with friends and on Instagram.

2025

Anti-Tarnish & Korean Styles

Anti-tarnish finishes and Korean-inspired designs quickly became customer favourites, alongside glass and silk-thread bangles.

Today

300+ Happy Customers

A growing collection of handcrafted and Korean-inspired pieces, bangles and accessories loved across India. And we're just getting started.

Sustainable craftsmanship Ethically made jewellery

Responsibility

Crafted with Conscience

Made with Care

We work with skilled artisans and value fair, respectful pay for the care they put into every piece.

Mindful of Waste

We reuse offcuts and keep waste to a minimum wherever we can.

Item added to bag